Module Two: Creating Value in the Patient’s Mind
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This module covers the following topics:
- Preappointment communication techniques to get the patient to the next level of their needed dentistry
- Creating ownership and urgency by co-diagnosing with the patient
- Communicating the patient’s “story” as the team passes off patients from team member to team member, reinforcing quality of care
- Establishing a system of informed consent and eliminating the element of surprise for the patient
- Providing the patient with payment options to increase treatment acceptance
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